Marketing Communications

How Dynamic Publishing Helps Marketers

As a marketer, you're working too hard to produce marketing communications and often achieve less than you want. How can you meet your deadlines while delivering comprehensive and accurate information? How can you deliver high-quality materials in print, Web, and electronic formats, and accomplish this in multiple languages for diverse markets? Where do you find the time to keep your information consistent and free from errors? And how do you maintain brand consistency while anyone in your company can produce their own marketing materials for specific purposes?

We designed Quark® Dynamic Publishing Solution to help marketers accomplish more with less effort. By letting you create a single source of information from which you generate all your materials, one change in an information component can update everything that refers to it. And by automating the publishing from that single source to multiple types of media - print, the Web, and electronic communications - you can shortcut a big part of the process while ensuring brand consistency and reducing overall translation costs.

See a sample use case: “Speed Time-to-More-Markets Through Effective Marketing Communications”

To learn more about the how Quark Dynamic Publishing Solution can help, please contact us or download our white paper on marketing communications.